Highspot – DEI&B Brand Identity
Client Name
Highspot
Agency Name
Red Baron
Services
Brand Audit
Identity
Visual Design & Illustration
Challenge
Highspot needed an identity system that embodied diversity, equity, inclusion, and belonging.
Solution
Conducted brand audit and workshops
Designed identity system with inclusive visual language
Custom illustrations supporting DEI&B communications
Impact
Authentic
values-driven brand identity
Stronger
employee and community engagement